Spotify seems to be investing quite heavily in podcasts. A new discovery page for podcasts on Spotify is now in testing.
Spotify working on a new podcast discovery page
Currently, the app places podcasts on its home page, which rows suggesting new episodes or shows you might find interesting or enjoyable. The new update Spotify is testing will bring a brand new visual experience to the podcast discovery in a new tab. Okay, but this seems to be a part of a test and not really a widely-rolled-out update, as not everyone has gotten the new visuals yet. At the moment, it is unknown when Spotify will roll out this new podcast discovery tab to everyone. A Spotify spokesperson stated that the app does routinely test new features, but they didn't have more news for the moment on it .
As we already mentioned, Spotify seems to be working hard on enriching the user experience with podcasts on its platform, and if the feature we are discussing above ends up official, it would underline that the company is really trying to grow in this direction as well. As some of you may know, back in 2019, Spotify acquired Anchor , and then it also acquired Podz in 2021, which is a service focused on podcast discovery through machine learning.
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