Gojek started in 2010 as a ride-hailing company in Indonesia and has since branched out into other business areas including food delivery, digital payments, and logistics.
pandemic, which has infected more than 7 million people worldwide, has disproportionately affected many small business owners who saw their revenue sources dry up as more people stayed indoors — either voluntarily or due to state-mandated lockdowns.move their brick-and-mortar businesses online
The start-up said that over the past three months, around 100,000 micro, small and medium-sized businesses across the region that previously sold in physical stores moved online using Gojek's services and platform.Not all of the businesses moving online necessarily have the ability, or tools, to access large swathes of customers on the internet and accept a wide variety of digital payments.
Forrester analyst Meng Liu said last week after Gojek's announcement that the payments sector in Southeast Asia, particularly in a large market like Indonesia, is still under-serviced and the opportunity is worth billions of dollars. Gojek's digital payment service, GoPay, is currently available only in Indonesia, Thailand, and the Philippines.
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