Social-media reform is flying blind, says chris_bail
The next question is what types of algorithm could encourage consensus and discourage hate, abuse and division. Most platforms order posts according to engagement. But this incentivizes extreme statements that generate controversy and create vicious cycles of incivility and outrage. Our laboratory’s Bipartisanship Leaderboard ranks Twitter users by the number of likes their posts receive from both Republicans and Democrats.
Answers to such questions could inform regulators, entrepreneurs and any effort to make social media healthy for society. We cannot leave social-media companies to attain these answers themselves. These companies will always struggle to balance profits with improving human life — but they will respond to legislation, public opinion and individual behaviour.
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