Social media influencers shine spotlight on local restaurants

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Social media influencers shine spotlight on local restaurants
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Alan Williams and marketing manager Susie LaFredo's San Antonio Restaurant Facebook page has drawn more than 200,000 followers.

They arrived with the tools of their trade at Elsewhere Garden Bar & Kitchen, an outdoor eatery on the Riverwalk. Alan Williams gripped his 35-millimeter camera, and Susie LaFredo held her cell phone at arm’s length. Their job was to capture images of tasty meals from the bar’s menu to post online to their food-enthusiast audience.

At 109, San Antonio resident is poised to become one of the nation’s rare super-centenarians Elsewhere’s co-owner Terrin Fuhrmann carried four selections to their outside table: parmesan brussels sprouts, mushroom patty melt , garlic parmesan fries and chicken tenders with ranch sauce. Beneath pink and white plastic blooms that dangled from the steel roof, they tasted each dish. They lined up still shots. They took videos of the dishes from different angles with the bar’s decor as a backdrop.

Honey’s Place on San Antonio’s East Side a throwback to old nightclubs and soul food stops Flavors of Texas, a companion to the group, is a real-time, organized space locals and visitors can use to find a range of restaurants and entertainment. The local guide also features events, recipes, and influential contributors such as Lexi Hazlett, Kimberly Suta, and Robert Morris Jr. . A free mobile app on the site offers access to Flavors of Texas magazine, podcast and social media platforms.

Dangers don’t keep paleta man from peddling wares in San Antonio They’ve invited others to join their culinary campaign. Once a quarter, they meet with restaurant owners to give them a voice, get to know one another and share ideas. Williams and LaFredo also host influencer lunches at local restaurants that could use a boost. They have a meal and use their different skills to create complimentary video reels to share with followers. “The goal is to support that restaurant,” LaFredo said.

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