(Reuters) - The Champions League final could be staged in the United States in the future as Europe's soccer governing body looks to capitalise on the sport's rising popularity in the country, UEFA president Aleksander Ceferin has said.
The showpiece event in European club football has never been held outside the continent since the competition's inception in 1955, but Ceferin said a break from tradition could be on the cards as they toyed with the idea.
"Football is extremely popular in the United States these days... Americans are ready to pay for best and nothing for the less. So they will follow European football as basketball lovers in Europe follow the NBA.
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