Lou and Dominic Chambrone talk about how food and family and sneakers have all come together in their hometown of Santa Rosa.
A man who's created a niche empire designing high-end sneakers traces his roots back to Santa Rosa where his father owns the beloved Canaveri's Deli.We affectionately refer to this father-son collaboration as sneakers and sandwiches. It is a collaboration truly about love, with that side of teasing that is so often found in a family.Lou Chambrone owns and runs Canaveri's Deli in Santa Rosa. The deli serves sandwiches, pasta and food he describes as having a Southern Italian flair.
Dominic Chambrone creates custom shoes and clothes. His business is expanding and is known now as The Surgeon, but since shoes are where he started, for many he is known as the Shoe Surgeon."I’ve sold a pair for $250,000," says Dominic, "I'm going to sell a pair this year for $4 million.
"This is the first place where I was doing Will.I.Am and I came to him. I said, ‘I need some pink material’ and. He pulled out this, like, blush pink ostrich material. He said, 'I have this. Can you use that?’ And I said, ‘yes, perfect.’" "When I started to do that, people started responding. People started coming in. And then after about eight months. Well, maybe I'm on to something here," said Lou.
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