Amex Trendex report reveals SMB confidence in growth, with Millennials and Gen Z leading AI adoption and social media influence.
Ninty-one percent of SMBs stated they “feel confident in their ability to grow their business,” with 46 percent of Millennial and Gen Z SMB owners expecting an increase in AI investments throughout 2025.The latest “Amex Trendex: Small Business” report looks at how SMBs are viewing 2025 — with many forecasting a period of stability.
Seventy percent of SMBs reported that their businesses became “stronger following a period of uncertainty” when taking a retrospective look at 2024, with 74 percent expecting stability for their business in 2025. This confidence can be found widespread, with 91 percent of SMBs stating they “feel confident in their ability to grow their business” and 92 percent reporting confidence in their ability to “prepare their company for the future.
“In 2024, small businesses demonstrated resilience in the face of uncertainty, reinforcing confidence in their ability to grow through changing times,” said Anna Marrs, group president of commercial services at American Express. “For them, 2025 will be defined by innovation, leaning deeper intoMelania Trump Wears Valentino Coat With Dramatic Kiss Print Collar…. We use vendors that may also process your information to help provide our services.
Technology Finance SMALLBUSINESS AI Millennials INNOVATION SOCIALMEDIA
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