Warren Schlichting, president of Dish Network’s Sling TV over-the-top division, is no longer with the company, which reported a net loss of 375,000 Sling TV customers over the last two quarte…
during the COVID-19 pandemic to try to win new subscribers. In an interview in April, the exec said about the Sling TV giveaways, “I don’t know where this is going to land,” and said that within the company, “we’re either going to win a lot of friends or get thrown off the end of the boat.”
Prior to heading up Sling TV, Schlichting served as Dish’s EVP of marketing, programming and media sales. Prior to joining Dish in 2011, he led Comcast’s advanced advertising efforts on multiple media and ad delivery platforms including broadband, interactive television and video-on-demand. Before Comcast, he was CEO of Hiwire and served in executive positions for Morgan Stanley and the William E. Simon private equity group.
Also Monday, Dish announced several other appointments: Dave Mayo has joined the team as EVP, network development; Jeff Blum has been promoted to EVP, external and legislative affairs; and John Swieringa has been named group president, retail wireless, retaining his duties as Dish chief operating officer.
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