Esthetician and founder of Skin Wins Lily Njoroge opened the first Black-owned psychodermatology clinic in the U.S.
and partnering with major brands like CeraVe wasn’t exactly on her agenda. Cave of Beauty—a name she came up with when she was 8 years old, while her mom was doing her hair—was all about documenting her battle with eczema and finding products that would soothe it. She’s since used her Twitter account to educate her community about which products and treatments truly work, especially for skin of color. Now, Njoroge serves as the head of education at the cult-favorite skin-care brand Topicals.
Bryce Anthony, esthetician at Skin Wins. “What I’m most proud of at Skin Wins is the fact that we’re able to offer free treatments to trans people,” he says. “As a Black gay man working in a predominately white female-dominated industry, being able to provide these services to another marginalized group means the world to me!”When it comes to skin treatments, Skin Wins offers hydrafacials, dermaplaning, microneedling, and chemical peels. But, Njoroge notes, they won’t have facial steaming.
But perhaps most inspiring is that Skin Wins provides its services free of charge to all transgender people of color with help from a Topicals sponsorship and in-house esthetician Bryce Anthony. “I really started this because I know that many trans people are going through hormone replacement therapy, which ultimately impacts your skin,” Njoroge says.
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