SiriusXM Taps Former Wall Street Journal Marketing Chief for New Subscription Role

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SiriusXM Taps Former Wall Street Journal Marketing Chief for New Subscription Role
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Suzi Watford will join the satellite radio giant as svp and chief growth officer with a focus on growing the company's streaming subscription business.

Wall Street Journal

, to oversee the satellite radio giant’s streaming subscription business, the company said on Tuesday. Watford will join SiriusXM in the newly created role of chief growth officer and report to Joe Verbrugge, SiriusXM’s chief commercial officer. Her position will also include oversight of corporate marketing, data and research across SiriusXM and Pandora.

“Suzi has repeatedly demonstrated her ability to build and lead talented teams to evolve and grow profitable consumer subscription businesses, and we are thrilled to have her join us,” Verbrugge said in a statement.

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