.SIRIUSXM ended 2019 with 34.9 million total paid subscribers, a new high for the firm
Audio entertainment giant SiriusXM Holdings, the home of , ended 2019 with around 30 million self-pay satellite radio and 34.9 million total paid subscribers, a new high for the firm.
SiriusXM has been touting the synergies between its satellite radio and Pandora streaming businesses, with the CEO last year highlighting that the increased scale helps the firm "to attract and promote new content." "For Sirius, Jim and the rest of the team are heads down focused on Pandora. That's got our plate full right now," Frear said during a session that was webcast. Persistent speculation points to John Malone's Liberty Media possibly expanding its satellite radio platform by adding traditional radio assets.
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