Opening the first Uniq store at Canal Walk is one way of telling consumers to expect more than a ‘cheap and cheerful’ offering. Shoprite_SA Moneyweb retail
The Shoprite Group has opened the first outlet of Uniq, its foray into the clothing format, at Canal Walk . This is its sixth entry into categories adjacent to its core supermarket business. To date, it is active in the liquor, pharmacy, pet, and baby markets – with only its bottle stores a mature business. It describes its Checkers Outdoor format, with fewer than a handful of stores currently, as a “trial”.
The choice of sites for its first eight stores would’ve been deliberate, but in some ways limited by available space. Opening the first outlet at Canal Walk was symbolic, more than anything, given that Pick n Pay opened its flagship clothing store at the mall in October. The latter is about double the size of Shoprite’s first Uniq store.
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