'Serious questions to answer': How social media platforms got the Huw Edwards story so wrong

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'Serious questions to answer': How social media platforms got the Huw Edwards story so wrong
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The Sun has received significant criticism over the stories it ran, but questions are also being asked of how Huw Edwards’ name was able to be so visible to social media users 🔎 Analysis by stokel

employee who worked on the platform’s curation team, tasked with contextualising trends on the platform as they rose and fall, said the company was simply not regulating itself.

from the firm, including those tasked with catching any potentially libellous links being made through automated systems.On TikTok, suggested search termsLikewise, the opposite happened on Google: search for “Huw Edwards” on Google on Tuesday, and you were “You had all the mainstream media toeing the line, while on Twitter, I saw on Saturday night some guy running a Twitter poll asking people who they thought it was,” says Banks.

There’s no agency in the computerised suggestions: it doesn’t know that the proximate searches are happening because Edwards was the unnamed presenter. It simply knows that users interested in one are interested in the other, in the same way that someone searching for “dog bowl” is likely to also search for “dog food”.

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