Serena Williams Has A Plan To Ace Venture Investing

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Serena Williams Has A Plan To Ace Venture Investing
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'Yes, there’s a social purpose to that decision.'

invested last year in the U.S. went to women-led startups—and even when including firms with both a male and female founder, you’re just at 10 percent. The numbers are worse for black and Hispanic founders. Yet some 60 percent of Williams’ investments so far have gone to companies led by women or people of color,” Forbes reported.

“It’s fun to get in there. I don’t gamble. I don’t jump off buildings,” Williams said. “I’m the most non-taking-a-chance kind of a person, but I felt like seed was where we wanted to be.” Willaims and Ohanian — Forbes estimates he is worth $70 million on his own — have even co-invested on a few startups including Gobble, which does weekly dinner-kit deliveries, and Wave, which offers no-fee transfers on money sent to Africa by phone.Recently, Williams and the dating and networking app Bumble partnered in a pitch competition in which two winners with female founders were selected for funding.

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