A group of minority-owned businesses introduced a beer honoring Selena Quintanilla ahead of April 16, which would have been the slain Tejano legend's 53rd birthday.
The partners behind the beer produced about 1,000 cans of it before the singer's family put the kibosh on its sale.A group of minority-owned businesses introduced a beer honoring Selena Quintanilla ahead of April 16, which would have been the slain Tejano legend's 53rd birthday. However, the partners didn't get past brewing the first batch,
Southern California Chicano lifestyle boutique Mi Vida, eatery Quarantine Pizza and craft-beer spot Brewjeria Co. were behind La Flor, a limited-release beer named after one of Selena's most famous songs, Como La Flor. The team produced 1,000 cans of the commemorative brew, billed as a hibiscus pale ale with a hint of guava, which quickly sold out, Mitu reports.
Ruelas told Mitu neither he nor his partners believed the beer's visual treatment"crossed over into copyright or trademark infringement." The cans feature a dark-haired woman with a rose in her hair and bedazzled bustier — a signature piece of Selena's stage wear — but the partners said nothing definitively identifies the woman as the singer, nor does the packaging use her name.
Saldívar, who headed Selena's fan club, shot the Tejano star in 1995, just as she was poised for a mainstream commercial breakthrough. The incident came after Selena accused Saldívar of embezzling funds.
Selena Yolanda Saldivar Commemorative Beer Cease And Desist
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