Is SelenaGomez about to launch a beauty line? Here is what we know so far.
has positioned herself as a woman to watch on the beauty front. From her pared-down, moody ingenue vibes in her stylized music videos for both "Bad Liar" and "Fetish"—aesthetics dreamed up by pastels-meet-macabre master Petra Collins—to her high-impact red carpet glam, oft-applied by makeup artist Hung Vanngo, the 27-year-old pop star’s looks are varied, memorable, and undeniably aspirational.
for a namesake trademark last month, citing a number of beauty products, including "fragrances, cosmetics, skin-care preparations, hair-care preparations, soaps, moisturizers and essential oils," as the brand’s focus, feels like a natural development.
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