Taking the humble teapot as his base, the esteemed car designer who seldom shies away from controversy, makes a compelling case for radically re-inventing design
Bangle uses a dramatic example in a humble teapot, one that foreshadowed the machine age look that is still with us but was in fact designed three decades before the birth of modernism. When you listen deeply to such an object and let that guide your actions, you are no longer outsidediegeticallyI’m reminded of the work of Isamu Noguchi, one of the most lyrical artists/designers of the last century, whose life was dedicated to sculpting the world he wished to inhabit.
to describe the shift in the meta-narrative that is arriving. But we both recognize that even though design is a child of the machine age, it should serve humanity first. The Pratt Institute invitation seemed like the right opportunity to collate our thinking, format it so I could deliver the message in a tight timeframe and hopefully launch it into the right talking space, so the discussion we know must happen can begin, sooner than later.
The change is beyond adding a layer of craftsmen and women; it goes deep into the process we cling to for efficiency’s sake and vocabularies of form and surface we apply to our creations. Like I said in my speech, we must jettison even the look of the machine age. Full stop. Even when we know it is a real human being working hard and handcrafting something we treasure, we hold them to standards that are machine qualities: precision, volume-to-cost, surface perfection and fit-and-finish quality.
For a long time, the machine age dealt with resources and human capital the way it wanted to. During this century-and-a-half of innocence, ignorance and irresponsibility, design has served us well as the front line of capitalism and consumerism. But these two phenomena are not known for making the sort of long-term planet saving/humanity salvaging decisions we need to make now.... [+]
That is not to say that design examples of “all that is human” do not exist, but perhaps they should be better labeled art. To learn from art is a noble undertaking, but we believe the art of is a much better reference for how design should approach solutions. Yet you would be hard pressed to find a way to fit that philosophy into design as it is formalized today.
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