During the 1994 NBA All Star Game, Scottie Pippen laced up a pioneering pair of red Nikes that became a seminal moment in sneaker culture and paving the way for others to follow suit
As much as Michael Jordan broke new ground with the Air Jordan shoe, it was Scottie Pippen who chartered a new course with his red Nike footwear during the 1994 NBA All Star game.
In turn, Pippen set a trend for players to wear customized sneakers for special occasions such as the All Star game. Chris Webber's red chrome C-Dubz and Tracy McGrady's one-red,-one-blue adidas were a continuation of what Pippen started.Pippen looks back at the time he laced up those shoes as a singular moment in his career in terms of marketing. He credits Nike for making it happen in a collective manner.
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