Janhoi McGregor is a London-based reporter who covers all aspects of technology news including reviews, investigations and comment. His Audible original podcast 'The Squid Scam’ came out in January 2023. Previously he has written for The Guardian, TechRadar, The Evening Standard, New Scientist, BBC Radio (as a guest) and many others.
earlier this month. Now, with the iPhone 16 release weeks away, the Korean company has once again discounted its flagship smartphone.
The new deal is rare in that it knocks a straight $200 off the headline price, bringing the Galaxy S24 down to $1219.99. Typically these $200 price cuts are saved for the Black Friday holiday shopping period, but we know that Samsung, Google, and Apple (The deal runs until September 2nd and only applies if you don’t have a phone to trade in. If you do, Samsung has boosted its trade-in prices for your old device, as it has done several other times this year. There are some good savings to be made here when buying the Ultra unit:As always, prices for Google’s Pixel range don’t match those of Samsung and Apple.
In short, foldable phone buyers can get double storage for free, receive an enhanced trade-in price for an old phone, and a $300 store credit towards a wearable device. One free year of Samsung Care + has also been thrown into the bundle. Samsung says this equates to $1500 worth of deals, although to reach that figure you will need to trade in a Galaxy Z Fold 5 for $1200. Not a wise thing to do considering how new the phone is.What will be interesting to see is if Apple joins the Android price war with an enticing pre-order deal of its own. Typically the company relies on carriers to offer deals to iPhone pre-order buyers. But there are hints that Apple is changing its attitude towards discounting its hardware.
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