Samsung is launching a metaverse world constructed as part of the Roblox universe.
Electronics giant Samsung has announced the launch of Space Tycoon, a metaverse-based experience built as part of the Roblox world. The gaming metaverse, which is directed to entertain Gen Z users, will feature a world in which Samsung products can be constructed by picking their fundamental components. The experience will also include a shop for buying in-game items.Big companies are now focusing part of their efforts on creating enticing metaverse-based worlds as part of their strategy.
a metaverse world constructed as a part of the Roblox universe. The experience, called Space Tycoon, will allow users to participate as part of a space station getting resources to design and produce Samsung products.The virtual world will also offer the opportunity to purchase items for the players’ avatars from a shop. This experience is directed toward a younger audience, which will have the opportunity to learn about the brand and its products.
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