Rosita Missoni, Fashion Icon and Co-Founder of Missoni, Dies

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Rosita Missoni, Fashion Icon and Co-Founder of Missoni, Dies
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Rosita Missoni, renowned for her vibrant geometric knit designs and her co-founding of the iconic Missoni fashion house, has passed away.

Clare Fisher, an editor for PEOPLE with over 15 years of experience in journalism, wrote in a statement: 'The passing of Rosita Missoni , a Lombard stylist and entrepreneur known throughout the world, saddens us. A great loss for Italy , Lombardy and for the province of Varese where she was born and lived.' Missoni co-founded the fashion house — famous for bright, geometric knitted designs — alongside her husband Ottavio.

The brand’s signature colorful zigzag designs were praised by Fontana as well as Martha Stewart, Jennifer Lawrence, and many others. The daughter of shawl manufacturers from northern Italy, Rosita was born in 1931 in the Lombard town of Golasecca. She met Ottavio, known as Tai, in 1948, when he was competing in the London Olympics. Rosita Jelmini, as she was then known, was on an English language course chaperoned by the Swiss Sisters of the Holy Cross. Rosita recalled being instantly struck by Tai, per “After visiting castles and museums, the nuns concurred that a trip to Wembley was a must.” “That’s when I saw Tai; he passed right alongside me, and I couldn’t help but notice how good-looking and athletic he was. And I predicted he would win because he was racing with the number 331 on his sports bib and seven had always been my lucky number.” After marrying in 1953 in Golasecca, the pair worked on knits from the basement of their new home in Gallarate. 'When I got married, four sewing machines arrived with my husband,' Rosita Missoni told PEOPLE that the brand’s signature designs came about by accident. “We could only do stripes, and then we started doing horizontal and vertical and little by little added more complicated stitches, plaids and jacquards,” she said

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