Peacock will finally be taking flight on Roku devices, after months of wrangling — and NBCUniversal’s TV apps will not be going dark on Roku after all. Roku and NBCU reached a deal Friday aft…
Roku and NBCU reached a deal Friday afternoon that will provide access to the Peacock streaming app on the streaming platform’s players and Roku-enabled TVs. In addition, the companies renewed their agreement to keep 46 NBCU broadcast and cable apps on Roku, afterUnder the companies’ expanded pact, NBC content will be added to the free, ad-supported Roku Channel. Financial terms of the deal weren’t disclosed.
Roku said in a statement, “We are pleased to have reached an agreement with Comcast that will bring Peacock to Roku customers and maintains access to NBCU’s TV Everywhere apps. We look forward to offering these new options to consumers under an expanded, mutually beneficial relationship between our companies that includes adding NBC content to the Roku Channel and a meaningful partnership around advertising.
Peacock launched nationwide July 15, but until now it has been unavailable on Roku as well as Amazon Fire TV. WarnerMedia’s HBO Max remains unavailable on Roku and Fire TV over deal disagreements.
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