Roc Skincare and Sarah Jessica Parker are rebooting their partnership.
Drunk Elephant Just Launched B-Goldi Drops -- Here's Everything to Know About the Liquid Highlighter for Instant Glow
Parker is curating another gift set for the campaign’s second iteration, which includes a serum, an eye balm and an SPF moisturizer from the brand’s Revive + Glow range. The gift set accompanies a TikTok campaign called #BeARoC, a community care program with the nonprofit SeekHer, and a curriculum around optimism for 100 middle schools nationally.
“We are trying to help educate people on the power of optimism; that has a significant impact on our health, happiness and longevity,” said Fernando Acosta, chief executive officer of Roc Skincare. “We started with age anxiety, and now, we’re extending that to our next generation.”
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