The product line will launch on June 13, but customers can access it earlier through the Fenty Beauty website.
The musician and founder of Fenty Beauty announced Tuesday she's adding a new family to her multi-billion-dollar brand: Welcome, Fenty Hair.
As she said, Rihanna is no stranger to the hair game. Over the years, she's had a red bob, a blonde balayage short cut, long braids, a straight pixie cut and sleek black hair, just to name a few. Rihanna launched Fenty Beauty with Louis Vuitton Moët Hennessey in September 2017, first gaining traction for its broad skin tone inclusivity. The brand has since expanded with Fenty Skin, Fenty Eau De Parfum and now Fenty Hair.Beyoncé reveals new hair care line called Cécred Elina Tarkazikis 12:44 PM, Feb 08, 2024 And she's joining the hair care market at a great time, with Technavio stating it's expected to grow by $19.67 billion from 2022 to 2027.
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