Scotty James, one of the world's most accomplished snowboarders, isn't just pushing boundaries on the halfpipe—he's driving a transformative change in action sp
Scotty James, one of the world's most accomplished snowboarders, isn't just pushing boundaries on the halfpipe—he's driving a transformative change in action sports. As a strategic advisor to the X Games, James is championing a revolutionary team-based format to enhance the industry's sustainability while creating new opportunities for athletes.
“Action sports are such an amazing business, but it’s been challenging over the past decade to attract commercial dollars and maintain viewer interest,” Scotty said. “The PBR showed us how team formats can energize a sport and create a sustainable impact for athletes and fans.”One of Scotty’s key motivations for embracing the team model is its potential to improve the financial stability of action sports athletes.
Moreover, the team format enhances camaraderie and mentorship among athletes. Younger competitors can learn from seasoned veterans, fostering a more profound sense of community while pushing the sport's performance standards to new heights.The team concept also has the potential to attract a wider audience by making action sports more accessible and relatable.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
LeBron James Makes Scotty Pippen Jr. Statement Before Lakers-GrizzliesLos Angeles Lakers star LeBron James spoke on the young Grizzlies guard.
Read more »
Trump ally threatens Letitia James with prison if she pursues legal action during second termPolitical News and Conservative Analysis About Congress, the President, and the Federal Government
Read more »
James Cameron-Produced $405M Action Movie Lands On Netflix's Global Chart 5 Years LaterEd Norton in Alita: Battle Angel
Read more »
Interview: Lou Diamond Phillips & James C. Clayton Talk Action Movie Get FastComingSoon Senior Editor Brandon Schreur spoke to Lou Diamond Phillips and James C. Clayton about working on the new action movie Get Fast.
Read more »
James Gunn Clarifies DC Studios' Live-Action/Animation Casting PolicyYou wanted monsters? You got motherf*ckin’ monsters. From James Gunn, comes the new DC Studios and Max Original Series CreatureCommandos. Streaming December 5th, exclusively on Max. About Max: Max is the culture-defining entertainment service for every mood.
Read more »
James Gunn Confirms Creature Commandos Star Will Have Live-Action DCU RoleJames Gunn confirms that Alan Tudyk, who is voicing three characters in Creature Commandos, will have at least one live-action DCU role.
Read more »