'International tourist arrivals have already surpassed the 2019 numbers – the pre-Covid numbers – and we're not even into our high season yet’: Enver Duminy, CEO of Cape Town Tourism.
Sanbonani and welcome to The Property Pod, South Africa’s premier property investor podcast. September is tourism month in SA, and September 27 is marked as World Tourism Day internationally.
Highlights of his interview appear below. You can also listen to the full podcast above or download it from iono, Spotify or Apple Podcasts.Tell us what’s the latest on the tourism boom in Cape Town? I know the Cape is coming out of the traditional so-called ‘low season’ of winter, but some of my sources tell me this has been one of the best winter seasons in the Mother City?
“So I think for us right now it’s about a balance of making sure that we can continue to deliver world-class experiences in our destination, and continue to drive that international and foreign exchange that comes to our country because of foreigners. For us it’s critically important to continue to do that.”
“I’ve been fortunate enough to be at the home of Cape Town Tourism for 10 years. So I’ve seen it all – from a water crisis to a global pandemic. To be honest with you, my highlights are actually getting the industry through those challenges.” “And of course [we have] a board that trusts us, an industry that supports us and a government that allows us to just kind of get on with growing tourism. So we’ve been fortunate in this space, and we continue to [be] that. What I always say to my team on my board, I kind of live from board meeting to board meeting as CEO, and so far I’ve survived a good couple of board meetings …”
“But also, then, from a local front look at the Southern Sun guys. As you said, you look at their numbers, Sun International also relooking their strategies, again with investment management contracts coming into this space.” “But especially when global brands come in, that means also that globally we are recognised [by] the customers of those global brands that are loyal to those brands – whether it’s InterContinental, Hilton, etc – who want to stay in those properties as part of also leveraging the loyalty scheme and points system they have.”
What kind of new investment would you like to see coming into Cape Town and SA to take South African tourism to another level?
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