Rethinking Big Tech M&A’s Bad Reputation

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Rethinking Big Tech M&A’s Bad Reputation
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  • 📰 Variety
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VIP+ Analysis: Decades of M&A helped Big Tech get so big, but it’s not as bad as it’s been made out to be.

again. But this time, it’s serious, and many are calling it the biggest tech antitrust government trial since Microsoft more than two decades ago.

of online advertising company DoubleClick in 2007. Acquiring DoubleClick mostly helped its ad business, but the data collected from it also helped its search business.ITA Software in 2010 U.S. lawmakers and regulators have been concerned about the massive size and dominance of Big Tech companies for years. But Big Tech companies didn’t get that big overnight — it was through decades of engaging in aggressive M&A while the economy was in a prolonged period of expansion.

The government failed in its job to properly vet major M&A deals, and now it’s trying to fix the mess it helped create. But because of this hyperfixation on Big Tech monopolies over the past decade or so, M&A in general has become vilified. M&A, in and of itself, is good for the overall economy because it improves both products and services for the billions of consumers around the world who use them. It also boosts efficiency and increases profitability. At least that’s the way it was viewed in the past.

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