A study from Columbia University has found that ChatGPT Search plays fast and loose in returning accurate answers.
ChatGPT was already a threat to Google Search, but ChatGPT Search was supposed to clench its victory, along with being an answer to Perplexity AI. But according to a newly released study by Columbia’s Tow Center for Digital Journalism, ChatGPT Search struggles with providing accurate answers to its users’ queries.
Recommended Videos “From each publisher, we selected 10 articles and extracted specific quotes,” the researchers wrote. “These quotes were chosen because, when entered into search engines like Google or Bing, they reliably returned the source article among the top three results. We then evaluated whether ChatGPT’s new search tool accurately identified the original source for each quote.”
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