Traditional economic theory holds that people should always prefer to receive money as soon as possible and postpone paying debt as long as they can. Yet, a recent series of studies found that people are often willing to pay more money if it means they will finish a goal sooner.
This is because the mental cost of an unfinished task can outweigh financial gains. The researchers offer insight into how to use their findings to boost motivation on your team.
Over 140 million articles on Google advise readers about whether they should pay off their home mortgage early. Many of these articles agree: While it may be tempting, it’sis an Assistant Professor of Marketing at the University of Texas at Austin McCombs School of Business. Roberts studies judgment and decision making in the context of consumer behavior, with a focus on patience and motivation.is the Eric J.
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