Aunt Jemima syrup and products will get a new name and image in a move 'toward progress on racial equality,' reports say
The pancake syrup company Aunt Jemima is reportedly changing its name and imaging in the wake of renewed calls for racial equality.
The company reportedly said that the iconic Aunt Jemima figure on its packaging is"based on a racial stereotype,"Parent company PepsiCo that the new name for the syrup and other products will be announced at a later date, but that consumers will start to see new packaging without the Aunt Jemima image in the fourth quarter of this year.The brand was formed in 1889 after owners Chris Rutt and Charles Underwood developed the pancake mix. The character on the box was brought together and inspired by a Black storyteller and cook named Nancy Green, according to the company's website.no longer resembles a servant from the era.
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