REI's latest impact report highlights how zero waste, community impact and DEI efforts stacked up in 2022.
Following in Patagonia’s footsteps, the outdoor retailer instilled a Black Friday store closure policy so employees can enjoy time outside instead of at the cash wrap.
Also in 2022, and for the first time in its 84-year history, REI revamped its co-op member rewards, adding free shipping, shop service discounts, used gear rentals, member collection and a $5 donation match to its REI Cooperative Action Fund for each new membership purchased. The co-op has distributed nearly $224 million in Co-op Member Rewards in this transformation. From 2021 to 2022, REI’s Cooperative Action Fund mobilized $2.9 million to more than 31 nonprofits.
REI also partnered with an array of nonprofits partners) to build a more inclusive outdoors, including Outdoor Afro Inc, Path Ahead Ventures, All Bodies on Bikes, Native Women Running and Trail Mixed Collective, among others.
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