Canon really wants to sell lenses. It wants to sell them so badly that while it blocks others from making optics for RF, it licensed the mount for a RED camera.
that it did indeed issue a cease and desist order to Viltrox and other third-party lens manufacturers who had reverse-engineered the RF mount, saying that it believed “that these products infringe their patent and design rights.”
This cease and desist order specifically referenced lenses that were equipped with autofocus, but many manufacturers were so spooked by this legal order that they stopped producing any RF mount optics altogether.“The active RF lens mount enables you to adapt your capture for each project using a wide array of pro cine or still photo lenses and can be used with an EF lens adapter,” RED says.
The only way RED would be able to do this is with Canon’s explicit permission, meaning Canon clearly licensed it to RED. A lot could be inferred by Canon’s actions here, but the choice to allow RED to use the RF mount drives the point home: Canon wants to sell lenses above all else, so much so that it will let another camera maker — one that it arguably competes with in the cinema space — use its mirrorless lens mount. Since Canon is the only manufacturer that can support RF, any sale of a RED camera means the sale of Canon lenses. That means more money.
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