BMW M GmbH achieved record sales in 2024, exceeding 200,000 vehicles for the first time and marking 13 consecutive years of growth. The popularity of M models, especially those with updated engines, is highlighted. Porsche also experienced strong sales, with the 911 reaching a new high, while the 718 outperformed the Taycan. However, the electric Taycan witnessed a significant decline. Both BMW and Porsche anticipate future challenges and opportunities in the evolving automotive market.
Another record for M GmbH as sales increase across all models. Also, Porsche sold more 718s than it did Taycan s
As for last year and 2022, the i4 M50 was the biggest-selling M car globally. BMW’s overall EV sales were up overall, in fact; 11.6 per cent more than 2023 at 368,523. Perhaps more interesting, however, was the response to those M cars with engines updated in recent months. M3 Touring sales were up 57 per cent with its new look, and the 480hp M2 was up by 64 per cent - the biggest increase of the year. Both encouraging, if perhaps helped by a lull as production switched over.
BMW M Gmbh Sales Record Porsche 911 718 Taycan Electric Vehicles Automotive Industry
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