Rearview Reflections: A Look Back at the Week’s Big Media/Tech News

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Rearview Reflections: A Look Back at the Week’s Big Media/Tech News
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Rearview Reflections: Look Back on the Week's Big Media/Tech News

Nevertheless, if you’ve been holding onto Big Tech shares since the market bottom last March, you’re not really losing. Since March 23, 2020, Amazon stock rallied 74%, while Apple rose 131%, Alphabet jumped 122%, Facebook soared 116%, and Microsoft gained 84%. So while some investors have taken profits this week, it could also be viewed as a pretty good buying opportunity.

Fast-forward 13 years, and judging from the panoply of brands that have presented themselves virtually this past week, the newfronts have come a long wayso much so that from here on in, it’ll be difficult to see where the newfronts end and the upfronts begin. That’s because the pandemic has put so much momentum behind streaming TV the traditional TV players will have to play up their connected-TV options in order to guarantee advertisers can target the eyeballs fast fleeing linear TV. Look no further than the presence of NBCUniversal and Fox-owned Tubi sitting alongside leading threats to siphon TV ad dollars away, including YouTube, TikTok and Amazon.

In light of the increasingly blurry lines between the many players in streaming video, perhaps 2022 should be one big uberfront without artificial boundaries.its plans for the streamer during the newfronts. First, the stats quarterly revenue was, year-over-year, triple digits ahead for Tubi.

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