Harshit Jain, MD, is Founder & Global CEO of Doceree, a leading global healthcare marketing platform for programmatic messaging to HCPs. Read Harshit Jain's full executive profile here.
These are exciting times for the pharmaceutical and life sciences industry. As data-driven digital strategies disrupt the healthcare provider engagement space, the possibility of business transformation on the back of heightened engagement and higher returns on investment looks possible. Central to this transformation is an engagement model that combines the strengths of traditional and modern approaches, placing customer experience at the forefront.
Healthcare marketers may want to consider engaging with endemic, point-of-care and physician networking platforms to drive interactions. However, it's important to identify the best platforms for your needs and to combine the power of these platforms to trace HCPs’ digital footprints and optimize marketing campaigns across channels.
To achieve the most success, consider a company that's experienced in marketing within the healthcare sector. Ask for their track record in healthcare marketing, their understanding of HCP behaviors and preferences and, importantly, their ability to create compliant yet effective campaigns. Look for agencies that offer comprehensive services from strategy formulations to implementation and analysis to be sure of an integrated and practical approach to marketing.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Shaili Jain M.D.Shaili Jain, M.D., is an Adjunct Clinical Professor of Psychiatry and Behavioral Sciences at the Stanford University School of Medicine.
Read more »
Houston Astros End Brutal Statistic Before Reaching MLB-Worst StreakIt's been a tough stretch for the Houston Astros, and one glaring statistic was a reason why before they put an end to it.
Read more »
Detroit Lions plan for Jahmyr Gibbs reaching 'next level' as receiverDetroit Lions Scottie Montgomery explains Jahmyr Gibbs areas for improvement as pass-catcher.
Read more »
De Minaur is a firm clay court believer after reaching French Open quarterfinalsThe terrible weather at the French Open has produced a surprisingly positive outcome for Alex de Minaur. Its turned him into a clay court believer. De Minaur has reached the quarterfinals in Paris for the first time after toppling former U.S. Open champion Daniil Medvedev 4-6, 6-2, 6-1, 6-3 on Monday.
Read more »
Thawing permafrost: Not a climate tipping element, but nevertheless far-reaching impactsPermafrost soils store large quantities of organic carbon and are often portrayed as a critical tipping element in the Earth system, which, once global warming has reached a certain level, suddenly and globally collapses.
Read more »
Facebook and Twitter shutter pro-Trump network reaching 55 million accountsFacebook and Twitter shut down a network of fake accounts that pushed pro-Trump messages all while “masquerading” as Americans with AI-generated faces as profile photos.
Read more »