‘Harry Potter’ star Maggie Smith stars in Jonathan Anderson’s new Loewe campaign.
Christopher is a Southern California-based editor and has been with InStyle since 2018. He covers all things entertainment, celebrity, and culture.film franchise, stars in luxe Spanish house Loewe's new ads, giving a bit of magic to the campaign in the process. It's officially promoting Loewe's Spring 2024 pre-collection and Smith stands alongside Greta Lee, Taeyong, Dakota Fanning, Fei Fei Sun, and Josh O’Connor to offer up a bit of star power to the already buzzy brand.
“The campaign is a further installment of the ongoing dialogue between creative director Jonathan Anderson and photographer Juergen Teller,” Loewe shared in a press release. "And is embodied by the unique cast of personalities that give life to the images: an ever-evolving, transversal roster of talents from the worlds of music, film, art, and fashion."as well as two Oscars, five BAFTAs, and four Emmy Awards, models Loewe's beloved Puzzle Bag and new Puzzle Tote.
Something tells us that Smith won't be making a huge deal over the new job thanks to her predilection for being low-key about everything, even though the internet has already showered her with love for the new images. "I've spent a very long time without that happening to me. And it's a very, very strange sensation ... Sometimes, it's very nice. But sometimes, you just would like to be on your own, to do things on your own, without thinking about whether you're going to be stalked or asked to pose for one of those wretched cellphone things."
Past Loewe faces include 71-year-old Japanese singer Mari Natsuki, who starred in the brand's Spring-Summer 2023 campaign, so Smith's casting continues creative director Anderson's M.O. of offering up diverse casting.
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