Pro cyclist-led lights campaign, endorsed by Tadej Pogačar, “feeds into victim-blaming culture”, says road safety expert ‘Be Bright Wear a Light’ aims to reduce cyclist fatalities and injuries on the road by “empowering visibility behaviour” cycling
However, despite the high-profile endorsements, the campaign has come in for criticism from some cyclists who believe that simply using lights will prove of little consequence in the face of dangerous or distracted drivers.
Speaking to road.cc, Dr Davis said: “The evidence for drivers being less likely to hit cyclists when they wear hi-vis is either minimal or entirely absent. It’s, although I wouldn’t argue with you that you shouldn’t have them at night. > Near Miss of the Day 850:"Lights, reflectors and hi-vis — if they ain't looking they won't see you"
“The problem is that those who take part in such campaigns don’t see that it feeds into the victim-blaming culture which causes the problem in the first place.
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