Prime Video is (finally) leveling up
Sports programming, for instance, will fall under a dedicated Sports sub-menu in the Home section, while Prime Video's growing library of original content – which is soon set to include the highly-anticipatedseries – will appear in a dedicated carousel separate to the platform’s licensed movies and TV shows .
Prime Video’s redesign borrows from Netflix in other ways, too. The app will soon feature its own Top 10 Chart, ranking titles based on popularity and displaying them in an easy-to-navigate list. Check it out in action below. The Prime Video team also appears to have recognized user frustrations surrounding what content is and isn’t available to watch as part of a standard Prime Video subscription.
New visual cues will be added to titles to differentiate between those available for free and those available to rent, buy or subscribe to . A handy My Subscriptions tab will appear at the top of the homepage, too, granting easy access to everything included in a user’s membership. And finally, the Find page will give subscribers the option of searching for specific titles, genres or collections while filtering results by standard orAs mentioned, the Prime Video redesign will begin rolling out to living room and Android devices this week, with iOS and desktop versions of the app set to receive the update later in the year. We’ll share our thoughts on the overhaul once we’ve tried it for ourselves.
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