Circana's nine-month figures, from the end of the third quarter, show continued momentum in the prestige market.
data from January through September, prestige beauty’s growth is still beating out the mass market. The markets grew 7 percent and 2 percent, respectively.being about luxury, this year was where the lower-priced side of prestige fragrance took off. We saw it starting in 2023, but it became a strong driver in 2024,” said Larissa Jensen, senior vice president of beauty and industry adviser, Circana.
“When you look at the performance of mass and prestige, it’s pretty close. Everything else has a larger disparity between mass and prestige,” Jensen said. “I’ve been talking about the democratization of the category, becauseis all about efficacy and consumers have learned they don’t have to pay a lot to get results. It’s a category that consumers go back-and-forth between.”in the prestige market, conversely, grew 5 percent.
Brick-and-mortar remains the most important channel in each, though Jensen called out that e-commerce grew faster than physical retail on the mass side of the business.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
The Beauty Pie Products *Actually* Worth Your Money, According to a Long-Time Beauty EditorMember price: $33; Non-member price: $68; Retail price: $135 Key ingredients: niacinamide, vitamin C, hyaluronic acid, grape stem cells For anyone who, like me, prefers to keep their morning routine as minimal as possible, a moisturizer has to check a lot of boxes.
Read more »
The best beauty deals during Amazon’s Holiday Beauty HaulBianca Alvarez is an associate reporter at NBC Select.
Read more »
Zhamira Zhambrano Talks Finding Joy Through Her Music and Current Beauty Obsessions Presented By Ulta BeautyZhamira Zhambrano talks about how she finds beauty and joy through her music, as well as her favorite beauty trends while backstage at Billboard Latin Music Week.
Read more »
Miami Republicans outpace Democrats in early voting numbersPolitical News and Conservative Analysis About Congress, the President, and the Federal Government
Read more »
East Central ISD’s $360 million bond proposals falteringProposed property tax rate increase also falling flat in early returns; challengers outpace incumbent trustee.
Read more »
China Could Outpace US in Race to Moon, Expert SaysChina is advancing rapidly in the new space race and could reach the moon before the end of the decade—yet patience may prove to be America's best strategy.
Read more »