Porsche is top premium brand in J.D. Power quality study

Market research institute ranks Porsche as best premium brand in terms of quality

Premium segment customers have spoken, and it’s the brand from Stuttgart that they trust the most in terms of quality.

The quality study by the US market research institute J.D. Power evaluates the quality of new cars in the USA with the help of customer surveys. After a strong second place in 2023, Porsche has now been voted at the top of the ranking. Around 100,000 new car owners in the United Sates of more than 200 models and more than 30 brands took part in the 38th edition of the study. After 90 days of vehicle use, they were asked about 227 possible quality abnormalities in ten categories. Among others, characteristics such as “interior” or “driving dynamics” were evaluated.

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