The highly anticipated Pokémon TCG set, Prismatic Evolutions, is facing supply chain issues due to overwhelming demand. Retailers are reporting receiving significantly less product than requested, leading to concerns about availability for consumers. The Pokémon Company is promising reprints but has not provided a timeline. This shortage is exacerbating existing problems with scalpers and limited access to products, raising concerns about the long-term health of the Pokémon TCG hobby.
TCG is the most popular trading card game in the world by many metrics, and its upcoming Prismatic Evolutions set is so popular ahead of release that sellers are worried about supply, demand, and customer behavior. To the point where the Pokémon Company is now directly involved.
As reported by PokéBeach, local stores in the United States are reporting receiving “less than 10% to 15% of what they requested to buy from distributors.”One source noted that this is likely because Prismatic Evolutions is in such heavy demand that retailers who don’t normally stock Pokémon products in high quantities are now requesting supply from distributors, leading to a severe dilution among existing Pokémon sellers and these “TCG-adjacent stores.
Because of this, TPCi is now promising to reprint products “as quickly as possible” to make up for the inconvenience, though there is no date on when these reprints will actually be allocated to stores once the first wave of Prismatic Evolution products start dropping on Jan. 17. There is also no confirmation on how these reprints will be allocated, so there still could be issues.
POKEMON TCG PRISMATIC EVOLUTIONS SUPPLY CHAIN DEMAND SCALPING
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