VanCleefAndArpels Managing Director SEA and Australia Hugues de Pins shares about the maison’s watchmaking philosophy, explaining that it cannot be separated from its highjewellery character.
Beautiful objects need to be seen in real life to be properly appreciated. How do you approach this, given that many of Van Cleef & Arpels’ creations are not available to simply try on?
We’re very passionate about our creations at Van Cleef & Arpels. I think endorse its values, and that somehow we are the first ambassadors . It is up to us to share the craftsmanship stories, from the quality of the gems to the inspiration behind and the design elements of new watches from our creative teams. So, to explain Poetic Complications takes a lot of knowledge; we need to be true experts in what we sell .
To go back to Poetic Complications, this is a concept that we created that corresponds very well to this vision . Clients do not buy a Van Cleef & Arpels watch for the same reason as they buy a watch from A. Lange & Söhne. , you want precision and high performance, complexity in the mechanical movement, and excellent timekeeping of course.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Wimbledon Pins Blame for Russian Invasion on Daniil MedvedevWimbledon's banning of individual Russians and Belarusians doesn’t make a lot of sense, writes realaxelfoley
Read more »
A thousands-year-old meteor shower will peak in the night sky this weekApril 22 will be the peak of the annual Lyrid meteor shower in 2022. Viewers in the Northern Hemisphere will be able to see the event by naked eye.
Read more »
Kate Middleton Elevates a Business Casual Staple to Meet Aid Workers with Prince WilliamAnd she showed her support for Ukraine with a blue-and-yellow pin.
Read more »
Wildlife photos are a new treasure trove for AI-driven conservation researchThe field of 'imageomics' is taking a fresh look at pictures.
Read more »
Man Dies After Being Pinned Between Car and Machinery in Self-Serve Car WashA man was killed after becoming pinned between his car and some machinery at an automatic car wash near San Diego, police said.
Read more »
Kelsey Parker makes subtle tribute to 'soulmate' husband Tom at his funeralIn memory of Tom Parker, Kelsey wore his silver wedding ring as well as a personalised gold clip in her hair which had his name written in silver gems to his funeral on Wednesday
Read more »