Three months after relaunching P.E Nation at Australian Fashion Week, the influential celebrity designer is leaving to “pursue new creative challenges”.
Pip Edwards has announced she is leaving P.E Nation, the brand she co-founded.relaunched the athleisure brand“My time leading the brand as creative director has been an incredible run, and while I am handing over that role, I am maintaining my P.E Nation directorship and substantial shareholding,” Edwardswhile holidaying overseas. “I am forever grateful for and proud of what we have created, and P.E Nation will always be in my heart and soul.”, who also retains a shareholding and board position.
Last year, rumours circulated of a souring in Edwards and Greaves’ relationship, before the latter confirmed her departure from the day-to-day operations of the business.
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