An annual report on worldwide social media and digital trends says Filipino internet users aged 16 to 64 spend 3 hours and 43 minutes on social media per day. The report says the worldwide average amount of time spent is at 2 hours and 31 minutes.
MANILA, Philippines – The Philippines now ranks fourth in terms of time spent on social media, according to, the annual report on worldwide social media and digital trends by Meltwater and We Are Social.
The Philippines’ figure doesn’t hold a candle to topnotcher Nigeria, however, which averages 4 hours and 36 minutes on social media daily. Brazil and South Africa ranked second and third, respectively.The report by Meltwater and We Are Social also looked at time spent in other digital trends. They found that, among internet users in the Philippines aged 16 to 64, 95.8% of them played video games on any device and are thus ranked first in those terms.
Despite this, it’s Saudi Arabians who spend the most time playing video games in terms of daily average time, at about 1 hour and 58 minutes a day. The Philippines ranks fifth in this regard, with 1 hour and 29 minutes spent daily on average. Thailand , India , and Egypt round out the top second to fourth placers in this lineup, respectively.The report said 23.4% of Filipino internet users own some form of cryptocurrency compared to the global benchmark of 11.9%.
Filipinos are also consummate vlog watchers, ranking first globally in terms of vlog consumption with 55.6% of Philippine internet users aged 16 to 64 watching vlogs daily.
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