The reviewer was 'amazed to say the least'
A shopper has been left so impressed after comparing Aldi's 'dupe' of a Jo Malone perfume to the real thing that she's urging fans to snap it up.
The discounter has become popular for imitating the luxury Jo Malone brand, which it has replicated in a variety of candles, reed diffusers and fragrances. Just recently, the German grocer expanded its range of Jo Malone 'dupes' with its new Eau De Parfum said to be similar to the designer brand which could retail up to £55.
As the reporter had previously purchased the Jo Malone Pomegranate Noir fragrance before, she was able to provide an honest look into how Aldi's version compared to the pricey brand and this is what she had to say... She also noted a few minor differences with the bottle lid, while the colour of the label and font were pretty much identical with the Jo Malone brand.
The big difference While the bottle and the fragrance itself were very similar, Emily did note that there were a few things that didn't quite match up to the pricier brand - namely the quality. Emily said: "I wore the perfume for a full day at work and could barely smell it by the end of the day - but that isn't necessarily a negative. As this perfume is such good value, it means you can spritz it as many times as you like without worrying about wasting it."
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