Pat Robertson united tens of millions of evangelical Christians through the power of television.
FILE - Rev. Pat Robertson poses a question to a Republican presidential candidate during a forum at Regent University in Virginia Beach, Va., Oct. 23, 2015. Robertson, a religious broadcaster who turned a tiny Virginia station into the global Christian Broadcasting Network, tried a run for president and helped make religion central to Republican Party politics in America through his Christian Coalition, has died. He was 93.
The Christian Coalition helped fuel the “Republican Revolution” of 1994, which saw the GOP take control of the U.S. House and Senate following the 1992 election of President Bill Clinton. Robertson later endorsed Bush, who won the presidency. Pursuit of Iowa’s evangelicals is now a ritual for Republican hopefuls, including those seeking the White House in 2024.
Robertson coupled evangelism with popular reruns of family-friendly television, which was effective in drawing in viewers so he could promote “The 700 Club,” a news and talk show that also featured regular people talking about finding Jesus Christ. “He really showed a lot of pastors and other Christians across this country how impactful media can be — to reach beyond the four walls of their churches,” said Troy A. Miller, president and CEO of the National Religious Broadcasters.
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