Pandora is unveiling a major refresh to its mobile app that puts a bigger emphasis on discovery, while also giving users an easy way to fine-tune their favorite stations. The new app is launching f…
that allows users of its free tier to listen to individual songs as well as whole albums and playlists on demand after watching a video ad. However, Phillips said that the previous design of the app was still primarily focused on continuous lean-back listening of Pandora stations, meaning that many users never actually searched for songs or albums.
Listeners may find a selection uplifting music to get over their afternoon slump, the latest album of their favorite artist, and a section of personalized playlists, as well as a variety of charts to find the top artists and stations across the service’s entire user base. Altogether, Pandora has developed 35 such modules, and is updating as well as rotating them multiple times a day to keep things fresh.
In addition to “For You,” Pandora has also added a way to easily tweak any station. Every station now features a “My Station” button above the album art. Tap it, and you’ll be able to instead switch to different versions of the station, including “crowd faves,” a new “discovery mode” that broadens the horizon, an “artist only” mode and a “deep cuts” mode, among others. “This is where you go into the B sides,” Phillips said about the “deep cuts” mode.
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