Panasonic’s new flagship TV is the Z95B OLED. With a stunning picture and immersive sound, it shows that the company can keep pace with Sony, Samsung, and LG.
Panasonic returned to the US TV market last year, and only a matter of months later, I’ve convinced myself that its latest flagship OLED is the best TV of CES 2025. It’s an impressive resurgence for a brand that many home theater enthusiasts remember for producing superb plasma sets back when those represented the crème de la crème of display technology for the living room.
Vs just keep getting brighter, more vivid, and dazzling — and consumers really can’t go wrong with any of them. The Panasonic stopped me in my tracks on the show floor and looked phenomenal. I couldn’t help but stare at it for several minutes. The Z95B also offers support for gaming at up to 144Hz, so it’s a strong contender there as well, though both LG and Samsung stepped it up to 165Hz this year. Another thing that sets the Panasonic apart is its built-in Dolby Atmos speaker array.
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