The Los Angeles Rams wide out will serve as a brand ambassador and stakeholder and will provide creative direction for the brand.
Oral care brand Moon announced a long-term partnership with Los Angeles Rams wide receiver and entrepreneur Odell Beckham Jr. on Monday
Founded by Shaun Neff, Moon was created to disrupt the billion-dollar oral care and oral beauty markets with a design-led approach. Beckham Jr. will serve as an ambassador for Moon and provide creative direction for the brand. He also joins Kendall Jenner as a stakeholder in the brand. “I’ve seen a unique opportunity,” said Beckham Jr. He explained that he didn’t see brushing his teeth and going to the dentist as a cool thing growing up, but feels that, together with Moon, they can make something as important as oral care cool.
“For me, my smile has always been one of those things that I think brings a good energy,” he added. “I’ve always been known to be smiling. I’ve seen an opportunity joining Moon as far as the packaging, working with my friend Kendall [Jenner] and a very unique feel here.”
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