OPINION: Taking the world virtual – how a pandemic is reshaping entrepreneurial interaction

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OPINION: Taking the world virtual – how a pandemic is reshaping entrepreneurial interaction
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We are in the middle of a revolution. And in many ways, it is a completely unexpected one. The Covid-19 pandemic has, quite suddenly, inspired a new age of digital communication. And with that comes a whole new wave of opportunity for entrepreneurs.

The concept of change is an uncomfortable thing for some to deal with. Nonetheless, the number of businesses adapting to the remote digital lifestyle – on a global scale – is growing at a rapid rate. So, while the pandemic has caused many devastating setbacks for businesses, it’s not all bad news.

Any motivated entrepreneur thrives on learning and insight that allows them to move their business forward. Covid-19 has changed mindsets globally. And in terms of mentorship and learning, we have gained access to great business minds from multiple time zones, who are willing to share their insights in the cloud. The new way of working globally has brought us a much richer base of experience to tap into than we have ever had before.

Somehow, isolation and lockdown measures have made the world far more outwardly focused than it was before. And that is likely to have a huge knock-on effect for businesses who take advantage of opportunities to learn from some of the world’s great business leaders. That is not to say that in-person meetings will entirely lose their power. But what we will see evolving after COVID is a combination of a local, one-one-one interaction and cloud-based mentorship that is more in sync. Meeting over coffee with someone who knows your industry and has walked a similar business path is really powerful. Digital mentorship is the ideal complement to that.

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